m.a.c digital campaign
Led digital design initiatives supporting major collection launches, creating website experiences, email campaigns, paid media assets, and retailer marketing materials.
project type
Digital Creative
year
2018
my role
senior designer
client
m.a.c.
Hyper Real Launch
Landing Page / Email / Retailer Banners
Digital Campaign
Holiday Campaign
M.A.C. Snow Ball
Role: Lead Digital Designer
The Loyalty Program, Reimagined
M.A.C Lover Digital Rebrand
The digital rebrand of MAC Lover, the brand's customer loyalty program, translating the new identity across every screen members touch.
Inbox to Checkout
CRM Email & Banner Design
Email campaigns and banners for M·A·C, designed with the marketing team to move customers from inbox to purchase while holding the brand's identity at every touchpoint.
