Jessie Sun

about me

14 years in, what still gets me is when a concept survives contact with reality: the budget shrinks, the day runs long, and none of it shows in the final cut. i've never settled for just beautiful; i want the work to earn its place. walking that line is the fun part, and figuring out why people responded is a puzzle i never get tired of.

14 years in, what still gets me is when a concept survives contact with reality: the budget shrinks, the day runs long, and none of it shows in the final cut. i've never settled for just beautiful; i want the work to earn its place. walking that line is the fun part, and figuring out why people responded is a puzzle i never get tired of.

the people part matters most. growing designers brings me joy, and i stay close long after the work ships.

the people part matters most. growing designers brings me joy, and i stay close long after the work ships.

pottery is where i work without a brief, a deadline, or a deliverable. just me and clay that does what it wants. a few survivors ended up in shops in oaxaca, mexico.

pottery is where i work without a brief, a deadline, or a deliverable. just me and clay that does what it wants. a few survivors ended up in shops in oaxaca, mexico.

A thoughtful young person with dark hair gazes to the side, captured in soft black and white lighting.

my experience

my experience

my experience

Art Director & Creative Producer

Independent

Over the past 14 years, I've built brand experiences for global beauty and fashion houses, working with L'Oréal, Ralph Lauren, M·A·C, and Chanel. I lead 360° creative from strategy and concept through photoshoots, post-production, and final delivery, and I'm now taking on select projects as a creative director and producer.

2012 - now

Art Director & Creative Producer

Independent

2012 - now

Sulwhasoo US

Head of design

Leading 360° creative across digital, print, and VMD, from concept and photoshoots through post-production. I manage the design team and run production end to end, from budgets and talent sourcing to delivery.

2025 - now

Sulwhasoo US

Head of design

2025 - now

David Yurman

Art Director

Led site design, digital campaigns, and email, from concept through post-production, leading projects with designers.

2022 - 2024

David Yurman

Art Director

2022 - 2024

David Yurman

Art Director

Led site design, digital campaigns, and email, from concept through post-production, leading projects with designers.

2022 - 2024

Estee Lauder

Associate Director

Managed designers in a direct reporting line while leading ecommerce creative: site redesign, UX/UI, landing pages, email, and banners, with strategic A/B testing. Directed photoshoots and post-production for all digital content.

2019 - 2022

Estee Lauder

Associate Director

2019 - 2022

Estee Lauder

Associate Director

Managed designers in a direct reporting line while leading ecommerce creative: site redesign, UX/UI, landing pages, email, and banners, with strategic A/B testing. Directed photoshoots and post-production for all digital content.

2019 - 2022